Convenience and Ease-of-Use: The Winning Formula for Banks in the Middle East

February 17, 2016

For banks and financial services companies in the Middle East, meeting customer expectations and building trust is necessary to remain competitive. As the Middle East becomes one of the world’s fastest growing markets in the banking and capital sector, companies need to make sure to step up their game in order to reduce churn and win new customers. Dubai has even launched the Happiness Index2, a government-led effort to improve customer satisfaction across the public sector, and soon, to select private companies.

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The Health Insurance Group

The Health Insurance Group combines a whole of market, independent insurance broking service for businesses and individuals throughout the world with specialist health and wellbeing advice and solutions. The company aims to help clients manage their health risks and improve the wellbeing of themselves, their families and employees, resulting in a healthy, motivated and productive workforce...

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