Embedded finance: The move towards invisible banking

April 1, 2023

“Banking is necessary; banks are not,” said Bill Gates in 1994. As financial services become increasingly embedded into everyday life, the truth of this statement has never been clearer. Customers are increasingly accessing financial services through channels other than the bank. Embedded finance is changing the banking landscape and is expected to have an estimated market value $138 billion by 2026, according to Juniper Research.

Spotlight

HomeBridge Financial Services, Inc.

HomeBridge is one of the largest privately held, non-bank lenders in the United States. In the last 25 years, HomeBridge has grown to include nearly 3,000 associates throughout its corporate offices, 250 retail branches and two wholesale divisions, HomeBridge Wholesale and REMN Wholesale. HomeBridge holds FNMA, GNMA, FHLMC, FHA and VA approvals and funded nearly $10 billion in home loans in 2016. The company securitizes the majority of its production and as of January 2017 its servicing portfolio totaled $17 billion. On February 2, 2017, HomeBridge purchased the operating assets of Prospect Mortgage, LLC from Prospect Holding Company, LLC. In connection with the asset purchase, approximately 500 mortgage loan originators from Prospect, responsible for $8.4 billion in loan production in 2016, became HomeBridge mortgage loan originators. “HomeBridge’s acquisition of Prospect’s operating assets vastly increases our ability to service the needs of home buyers and the greater housing indust

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Embedded finance: The move towards invisible banking