whitePaper | April 20, 2022
The banking industry is experiencing seismic change, as the advance of cloud technology, rapidly changing customer expectations and increased competition apply pressure on traditional banking models. Meanwhile, more and more customers are moving their financial transactions online – a trend that has been further precipitated by the pandemic. This generational shift in banking has impacts across all channels and services: physical branch, online, mobile, retail, and commercial banking services are all under pressure to deliver and innovate in an increasingly competitive environment. A fundamental change in consumer behaviour is setting new expectations of banking products and services. Customers are demanding ease of use, 24x7 availability, real-time data and analytics, exceptional customer support, full visibility of all banking products, and more.
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