Compete Win in the Age of Account Based Buying

July 15, 2019

If you’re on a B2B revenue team, it’s likely your Marketing and Sales teams are experiencing some angst these days when it comes to understanding how prospects and customers want to interact with your company. On one hand customers seem to want ultra-personalized attention on every channel, and on the other it seems as though they instantly delete every one of those painstakingly-crafted, personalized emails you send. They come to your website to download your latest eBook, but then fill out your contact form with “Mickey Mouse” from “ABC Company.”

Spotlight

CareSource

CareSource is and will always be members first. Even as we grow, we remember the reason we are here – to make a difference in our members’ lives by improving their health and well-being. Today, CareSource offers a lifetime of health coverage to nearly 2 million members through plan offerings including Marketplace, Medicare Advantage and Medicaid. With our team of 4,000 employees located across the country, we continue to clear a path to better life for our members. Visit the "Life"​ section to see how we are living our mission in the states we serve.

OTHER WHITEPAPERS
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Matchmaker, Make Me a Match Best practices in bank-fintech partnerships

whitePaper | April 18, 2022

Fintechs are maturing and are reshaping the competitive landscape for traditional banks. Partnerships between banks and fintechs can be mutually beneficial and have become increasingly common. Nevertheless, some banks have baulked at this idea, deterred by cultural and technological obstacles that can make partnerships difficult to execute. This is short-sighted. Partnering with fintechs can help banks meet their operational objectives, enhance products and improve customer experience. To maximize the chances of success in these partnerships, banks should pursue certain best practices.

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Security Essentials for FinTech Apps

whitePaper | November 29, 2022

Based on our experience of building financial and banking products, we can state that there are corners FinTech companies should never cut. The past shows that core security features and software compliance should be an integral part of any MVP coming to the market. Therefore, you either put it in the MVP backlog from the very beginning or use a prebuilt software that already comes with the core security components.

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How Finance & Accounting Teams Can Enable Digital Transformation

whitePaper | August 2, 2022

Finance and accounting leaders are increasingly being called to do more and serve as strategic advisors to the business. As the scope of their role continues to evolve, accounting teams often struggle with capacity issues as their required compliance, controls, and other record-to-report work leaves little to no time to meet the demands of their expanding roles.

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Building Something Great to Go Somewhere Great: HOW PRIVATE COMPANY FINANCE FUNCTIONS ARE Adapting to Scale for Growth, Exit Opportunities

whitePaper | August 25, 2022

The exit whether it’s an initial public offering (IPO), being absorbed into a special purpose acquisition company (SPAC), or an outright sale is now a strategic goal for many private company executive teams. With many private equity funds nearing the end of their holding period, finance professionals are increasingly being relied on to navigate the complicated liquidity event and provide the critical oversight needed when developing a company’s new internal control environment.

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Digital Payments Materialization & Beyond

whitePaper | June 8, 2022

The non-cash payments typically constitute digital payments. The global payment landscape is rapidly changing and offers newer innovative solutions to retail and wholesale customers. As customers adopt these payment solutions, there is an increase in payments volume and value worldwide. Over the last few years, the global payments revenue has been growing consistently at 6-8% across geographies.

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Financial Inclusion in India: Social Leveller or Fuel for Growth?

whitePaper | August 19, 2022

Financial inclusion has, for far too long, remained confined to corporate social responsibility for Indian banks. This has led to a skewed perception, where financial inclusion is viewed as a social cause and not an economic driving force. India, aiming for a $5-trillion economy by 2025, treads on thin ice if over 190 million adults continue to remain unbanked. The picture grows grimmer as we compare metrics to China – whose bank credit to GDP is six times that of India.

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Spotlight

CareSource

CareSource is and will always be members first. Even as we grow, we remember the reason we are here – to make a difference in our members’ lives by improving their health and well-being. Today, CareSource offers a lifetime of health coverage to nearly 2 million members through plan offerings including Marketplace, Medicare Advantage and Medicaid. With our team of 4,000 employees located across the country, we continue to clear a path to better life for our members. Visit the "Life"​ section to see how we are living our mission in the states we serve.

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