DUST Adds Physical Products to the Blockchain
John Biggs | May 06, 2019
A new blockchain-powered startup led by three physical scientists promises to paint the world in diamond dust. DUST Identity’s service, known as DUST Ledger, allows users to enroll all manner of physical objects onto a blockchain, the founders claim. The system uses a product called the Diamond Unclonable Security Tag (DUST), a coating that uniquely identifies an object when it’s placed under a scanner. The coating is tagged to the specific object, be it a shipping container or transistor, allowing users to track the product’s provenance around the world, DUST Identity says. The team announced Monday that it is now part of the SAP Cloud Platform Blockchain, allowing that service’s enterprise users to paint their objects and enroll them on the ledger at will. Plans start at $3,600 a month for users who want to try the tech. The company previously raised $2.3 million from venture capital firm Kleiner Perkins and also got cash from the Defense Advanced Research Projects Agency (DARPA), an agency of the U.S. Department of Defense, for its work in logistics and tracking. One of the co-founders, Ophir Gaathon, has a deep background in diamond materials and received his Ph.D. in Applied Physics from Columbia University. His partners, MIT professor>Dirk Englund, and MIT Ph.D. Jonathan Hodges, have backgrounds in quantum photonics and optical system design, respectively.