Driving Customer Success in Order to Cash
Customer success is the fastest growing sector in SaaS. Organizations that see the importance of building a dedicated customer success team with the ability to interpret financial data and provide recommendations on where to invest and grow revenue, will quickly derive value from their solutions and ensure long-lasting customer relationships.
Customer experience has always been a major contributing factor to customer success. However, with current volatile market conditions and changing customer needs, companies are restructuring and transforming their workforce to ensure a greater focus on the customer. Gone are the days of simply selling a product and making a profit. The primary goal is to ensure a happy customer by about accelerating the time to value that they receive from investing in a SaaS solution.