3 Upcoming Trends to Look Out for in Digital Payments

Look Out for in Digital Payments
It seems unlikely that the surge in digital payments that started during the pandemic will slow down. Major technical and legislative breakthroughs that will continue to expand the digital sphere have propelled the industry further. Here are a few of the primary trends that will fuel the expansion of digital payments in all sectors of the economy.

1 Embedded Payments

To make payments simple, merchants must enable simplified payments. Even though a number of digital payment platforms now accept innovative payment methods including pay by bank, purchase now pay later, and QR codes, introducing solutions that will further streamline customer journeys will be advantageous to both businesses and payment services. New solutions must support inclusivity and accessibility, be easy to use and set up, and be compatible with other payment ecosystems.
Payment will become seamless for the customer once payment options are integrated into platforms and applications. Since it not only enhances customer experiences and increases income but also lowers operating expenses, embedded payments are growing rapidly and will likely continue to extend over the years.

2 Open Data and Standardized Practices

The move toward open data will create a legislative environment that is supportive of next-generation payments and standardized data that promotes interoperability and collaboration. Customers will benefit from a smooth payment experience as a result of not having to give their information to each merchant or platform separately.

3 Increased Flexibility

The way that customers interact with companies is evolving. From the rise of subscription-based pricing to the development of digital wallets, customers will anticipate a choice of payment methods when they buy online. Entering credit card details and other tedious information feels slow and out of date. Companies will need to make no-click experience.

4 The Path to the Future

Some important industries, such as transportation, energy, information and entertainment, technology, and platforms, are evolving in their use of digital payments and how they can adapt to the evolution of the new payments ecosystem. Now that banking is moving to the metaverse, it remains to be seen how they will leverage digital payments. Regardless, there is no doubt that flexible digital payments will dominate the way people buy and spend across industries.

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At Great-West Financial® and Empower Retirement, our more than 4,600 associates are dedicated to helping customers secure their financial futures. We offer a range of retirement savings products, life insurance, annuities and investment services from offices across the country. If you’re interested in joining a company that enjoys a record of strong performance and is rich in history yet innovative, bold and transformative,

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